What if I told you that you could go to market this week with your own brand of massage guns or memory foam dog beds?
One way to make a quick entry into being your own quái vật is white labelling. That is, selling products manufactured by others, customized with your own designs or branding. Selling trắng label products is an easy option for those looking to jump on a trend or avoid having khổng lồ make or manufacture products on their own.
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Here, we’ll nội dung 11 ideas for white label products that you can start selling today. Our picks include a diverse selection of trending products for 2021, from fitness wear khổng lồ pet accessories.
What is white labelling?
White label products are generic products mass manufactured then customized slightly (logo or brand name added, for example) for several brands. Trắng label products can be bulk ordered, dropshipped, or printed on demand.
The term is often used interchangeably with “private labelling.” But technically, there are some subtle differences. Both refer khổng lồ products manufactured and then relabelled or rebranded for another store or brand. Private label, however, most often refers khổng lồ products manufactured and branded before being sold exclusively by one retailer. For example, a suite of products under Walgreens’ generic brand sold only at its stores.
Private labelling is generally more expensive, due khổng lồ the nature of the customization và high minimums, & is best for brands that are already more established. Trắng label products are accessible khổng lồ smaller brands or those just starting up due lớn low, or sometimes no, minimums, as in the case of print on demand.
How to quickly start a profitable print-on-demand store
In our không lấy phí 40-minute video clip workshop, we"ll get you from sản phẩm idea, to lớn setting up an online store, to lớn getting your first print-on-demand sale.
The benefits of white labelling
White labelling allows you lớn quickly spin up a business around an existing product. You can showroom your own cảm ứng through branding, a great website, personalized shopping experiences, và unique packaging. You don’t need lớn have any creative skills or manufacturing experience lớn sell white label products.
White labelling might be a great option if you:Are looking khổng lồ jump on a trending productWant khổng lồ start a business quickly Don’t have a chất lượng product ideaWant khổng lồ start a business without much upfront investmentAren’t interested in making or manufacturing products yourselfWant branded supplemental products for an existing business (say, a service-based business)Are looking lớn monetize a personal or influencer brand with merch
White label versus custom products
The downside of white label products is that the same sản phẩm may be sold under many different brand names. You can easily get lost in the shuffle. Almost any search on Amazon delivers pages và pages of identical products with different logos. You can make the most of trắng labelling—and stand out from other brands—by investing in a solid brand story và customer experience. Or you may compete on price or delivery options.
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11 white label products to sell online
Now that you’re up khổng lồ speed, is trắng labelling for you? Read on for ideas you can start selling now.
1. Stainless steel water bottles
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3. Phone accessories